Books Are The New Rich

Unbreakable Marketing with Ashley Vaughn

Episode Notes

Ashley Vaughn, author of Unbreakable, shares her journey and insights into writing and publishing. She discusses her poetic style, the inspiration behind her book, and the core message she wants readers to take away. Ashley also delves into her writing process and the challenges she faced in reaching her audience. Emphasizing the importance of building a strong author platform and engaging with readers, she also shares her exciting plans for future projects and events, including a potential book tour. Ashley encourages aspiring authors to stay persistent and confident in their work.

Takeaways

• Ashley Vaughn's book, Unbreakable, is a collection of poetry that explores resilience and triumph over tragedy.
• Ashley's writing style incorporates elements of spoken word, alliteration, satire, and metaphors.
• She draws inspiration from her own life experiences and the world around her.
• Ashley emphasizes the importance of building a strong author platform and engaging with readers through social media and direct sales.
• Word of mouth and in-person sales have been effective for Ashley in reaching her target audience.
• She plans to write a testimonial book in the future and is considering a book tour.
• Ashley encourages aspiring authors to be persistent, confident, and authentic in their work.

Titles

• Words of Wisdom for Aspiring Authors
• Future Projects and Events: A Look Ahead

Sound Bites

• "Unbreakable seemed to take on a new meaning and it became something more of like a testimony and something that's almost prophetic"
• "I want to reach a genuine audience. I want to put out a product that could be useful for some people who may need to have a word of encouragement to fight."
• "I would probably also add maybe some media component to the book as well, like photographs or something of that nature of art or something."

Chapters

00:00Introduction and Book Recommendation

02:10Inspiration for Unbreakable and Its Message

04:04Writing Process and Timeframe

06:08Building an Author Platform and Marketing

08:56The Power of Word of Mouth and Direct Sales

12:47Involving Children in the Business

15:27Unexpected Challenges in Publishing

17:50Book Sales: In-Store vs. Direct

21:36Future Projects and Events

23:42Words of Wisdom for Aspiring Authors